It’s peak lettings season for many of you, so what better time to build up your reviews? Every guest you host has the power to bring you more bookings, so go ahead and ask each one to tell the world how great their break was.
Travellers love guest reviews
Most people now use online travel companies to search for their perfect break. And these days, holidaymakers want to see what their peers had to say before spending their hard-earned cash. For them, the best self-catering properties will have a thumbs-up from previous guests, so display holiday reviews and give brand new guests the confidence to choose you.
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Collect TripAdvisor reviews: now’s the perfect time
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Draw holidaymakers to your advert and boost bookings with these simple tips:
- Pick great pictures. Your first photo should be the best as it appears next to your home summary text in the search results page – this picture has the power to draw holidaymakers to your advert. Pictures of unique selling points such as a pool, roof terrace or sea view work well, but keep it relevant to your home: those sea views will look much more appealing if your garden is also in shot.
Collecting reviews from people who have stayed at your place is one of the best ways to promote it to future guests. Some guests may leave a review on your advert without any prompting from you, but actively encouraging feedback from all guests can be really valuable for your business. Reviews are an unrivalled marketing tool and they’ll also give you ideas to improve the holiday experience for your guests.