Author Archives: Kate Humphrey

About Kate Humphrey

Blogger, communications expert and holiday lets enthusiast.

Spanish tourism safety campaign launch

spainSpain’s got some great news for its visitors this season. ‘Operation Summer’ was launched by the Interior Ministry on 1 July in the regions of Andalusia, Asturias, Canarias, Cantabria, Valencia, Galicia, Madrid, the Balearic Islands and Murcia. Its aim is to ensure the safety of the millions of tourists expected to visit Spain in the coming months.

The crime rate in Spain remains among the lowest in the European Union, however, the Secretary of State for Security said, “Our ambition is always to improve the crime figures even more, and for that the National Police, Guardia Civil, and other security forces, are working daily with the intention of providing a safer country”.

How to fill those last-minute gaps in your calendar

bigstockphoto__Chairs_493215Got a few weeks left to fill this summer? It’s not too late to pack out your holiday home with guests. Here are a few ideas to boost those summer bookings.

  • Update your home description and summary for search results to say you’ve got some late availability. Add an incentive or two (see below) to grab the reader’s attention and don’t forget to mention any upcoming events in your area.
  • Offer an incentive, such as organising car hire, free tickets to a local attraction or even a jam-packed welcome hamper on arrival in the weeks you’d like to fill.

Diary of a home owner – by Rowena

Rowena

As both a journalist and a holiday home owner I was absolutely delighted when the team at Holiday Lettings approached me to write a regular blog about my experiences of letting my holiday property in Cyprus. I’ll be writing about topics and issues that affect holiday home owners and I’ll also keep you up to date with our successes – and our trials and tribulations too! It’s good for us holiday home owners to share tips and advice so please let me know what you think, if there is anything you would like me to write about in particular or if you wish to share any views and experiences.

Don’t miss out on bookings – add nightly prices!

calendarHow much does it cost? This is one of the most important questions in the holidaymaker’s mind when they’re looking to book. So if you accept short breaks, make sure both your weekly and nightly prices are always up to date.

This is especially important if your home is bookable online: if holidaymakers are searching by date and your nightly prices haven’t been entered for the dates the guest is looking for, they won’t be able to send you a booking request and will have to email you first. Keeping everything up to date as far in advance as possible simply speeds up the booking process for you and your guests.

Montenegro mortgages now available

20 June, 2013

Montenegro mortgages now availableIf you’ve ever fancied picking up a property in beautiful Montenegro, now’s your chance. The developer of a new luxury complex near Kotor city has announced that mortgages of up to 50% on villa prices will be available – a real breakthrough for overseas buyers.

Anyone interested in snapping up one of Boka Groups Sea Breeze villas will be able to apply to CKB Bank for mortgages ranging from 50,000 to 300,000 euros. What’s more, buyers will be able to get their hands on land title deeds on the plot from the very beginning, instead of waiting until the completion of the project.

French income tax made easier

French income tax19 June, 2013

It’s always good news when tax is made a bit simpler. And that’s just what’s happened in France as the income tax (impôt sur les revenus) and social charges tax (prélèvements sociaux) are now being merged into one annual payment.

Although the combination of payments sadly won’t make your final tax bill any smaller, it will at least give a better upfront idea of how much you owe all in one go. Plus, there’s no more waiting for that dreaded second letter.

For more details on payment methods and timings, take a look at:
http://www.french-property.com/news/tax_france/collection_impot_social_charges/

What makes guests click?

What makes guests clickWant to know what makes holidaymakers click when browsing holiday home adverts? Put yourself in their shoes and see if you can make travellers not only click, but book with you.

Value for money

Holidaymakers want to see competitive pricing. If your place is set way above the going rate, they’re bound to look elsewhere. Equally, if your table is confusing or you’re lacking nightly prices or indeed any prices at all for future dates, it’ll be harder to keep the reader’s attention. So make sure you’re offering good value for money and pricing that’s easy to follow.

Give your guests the gift of local knowledge

Bath local area map

So, you’ve got a beautiful home: clean and comfortable, with excellent onsite facilities. But what lies outside your accommodation is key to really making a holiday. And if your guests aren’t familiar with the area, personal tips about sights and events are simply invaluable. Follow our advice on
writing the local area description in your account and you might just nab the booking ahead of your neighbour.

Make your text unique

Don’t be tempted to cut and paste descriptions from other websites. Your text needs to be unique to pull your ad higher up in search result lists and put your property right where you want it – under potential guests’ noses.

New residency scheme in Malta

19 June, 2013 Residency scheme in Malta

There’s good news this month for foreign buyers looking to venture into Malta, in the form of a lowered property purchase threshold.

The new residency scheme, called the Global Residence Programme, offers a purchase threshold for non-EU buyers of 220,000 euros within southern Malta or Gozo and 275,000 in central or northern Malta. Joining the Global Residence Programme also means you’ll get a residence permit and benefit from income tax of just 15%.

The new scheme replaces the previous one (the High Net Worth Individuals scheme) which had a much higher threshold of 400,000 euros. So if you’re in the market for a Maltese pied-à-terre, now could be a good time to investigate!

Make the most of your Holiday Lettings advert

Draw holidaymakers to your advert and boost bookings with these simple tips:

think_like_a_holidaymaker

  • Pick great pictures. Your first photo should be the best as it appears next to your home summary text in the search results page – this picture has the power to draw holidaymakers to your advert. Pictures of unique selling points such as a pool, roof terrace or sea view work well, but keep it relevant to your home: those sea views will look much more appealing if your garden is also in shot.